• Agenda
  • Speakers
  • Register
  • Partners
  • Contact
  • Agenda
  • Speakers
  • Register
  • Partners
  • Contact

Mastering Conversational Marketing in the Era of Mobile Messaging

Join us for an insightful event where industry experts delve into the transformative power of conversational marketing. Setting up real-time interactions with customers enables brands to forge deeper, more personalised relationships.

As the landscape of mobile messaging grows, brands are experiencing increased customer engagement and loyalty, leading to an effective and seamless customer journey.

MARKETECH APAC, in partnership with INFOBIP, unites industry leaders from across Southeast Asia to explore the nuances of conversational marketing, offering insights on its significance and impact on your business. 

Agenda

October 3, 2024

2:00 pm

-

2:20 pm

SGT

Conversational Marketing with Click to Chat Ads Analytics
  • Meeting evolving customer needs and expectations with click-to-chat ads
  • Engaging customers with exceptional customer service and data-driven campaigns
  • Maximising ad spend through cutting-edge end-to-end behaviour analytics solution
Cecile Perez Tizon

Cecile Perez Tizon

Sales Director

Infobip

October 3, 2024

2:20 pm

-

3:00 pm

SGT

Transforming Customer Experience: Unlock the Power of Conversational Marketing
  • Driving innovation in conversational marketing using modern technologies to enhance CX, satisfaction, and conversation rates
  • Building stronger customer relationships & loyalty, and seamless customer journey through personalised strategies and effective communication
  • Overcoming common obstacles in AI-driven campaigns and measuring success
Greg Anonas

Greg Anonas

International Wine and Food Marketing Director

Emperador Distillers, Inc.

Rosebel Garcia

Rosebel Garcia

Head of Marketing & Commercial

Hertz, Thrifty, and Dollar

Dara Deng

Dara Deng

Head of OTT Partnerships, APAC

Infobip

Register

Register for on-demand access.

Speakers

Greg Anonas

Greg Anonas

International Wine and Food Marketing Director
Emperador Distillers, Inc.
Linkedin
Here

About Greg Anonas

Greg is the Marketing Director for International Wine and Food at Emperador Distillers Inc. He spearheads the marketing efforts for the company’s prestigious wine and snack portfolio, overseeing renowned brands like Carlo Rossi and Pik-Nik. With nearly two decades of experience, Greg is a highly accomplished marketing professional, having successfully led teams in prominent local and multinational companies. He excels in executing impactful marketing campaigns and product launches for iconic brands such as Johnnie Walker, Colt 45, Domex, Surf, and more. Greg holds an MBA and a Bachelor of Arts degree in International Business from Loyola University New Orleans, with specialized studies in EU business and politics. During his free time, he indulges in outdoor activities like mountain biking, off-roading, and camping, and actively contributes as a member of the Philippine Red Cross.

74829

Rosebel Garcia

Rosebel Garcia

Head of Marketing & Commercial
Hertz, Thrifty, and Dollar
Linkedin
Here

About Rosebel Garcia

Rosebel is the Head of Marketing & Commercial for Exclusive Cars International Holdings, the licensee of Hertz, Dollar, and Thrifty in the Philippines. From being a software engineer to a marketing manager, she has discovered the realms of both business and technology. Working in the car rental industry for the past three years, she is now dedicated to becoming a thought leader in travel and transportation.

101714

Dara Deng

Dara Deng

Head of OTT Partnerships, APAC
Infobip
Linkedin
Here

About Dara Deng

Dara Deng is the Head of OTT Partnerships for APAC at Infobip. She drives strategic collaborations across the region with industry leaders like Meta, Zalo, and Viber. With over 10 years of experience in CPaaS, SaaS, and CX, Dara is known for her ability to forge powerful partnerships that push the boundaries of user engagement and innovation. Passionate about digital transformation, she has been instrumental in helping tech giants across various industries accelerate digitalisation and enhance customer experiences. 

100021

Cecile Perez Tizon

Cecile Perez Tizon

Sales Director
Infobip
Linkedin
Here

About Cecile Perez Tizon

Cecile Perez Tizon is the Sales Director at Infobip, responsible for the overall market growth and revenue targets in the South Asia Pacific region. Cecile plays a vital role in leading teams across markets, establishing strategic partnerships, and enabling businesses at scale to reach their fullest potential with innovative cloud communication solutions.

She brings with her over 20 years of experience in the communication industry and is a strong advocate of effective business communications and turning challenges into opportunities and success stories. She continues to enrich clients and partners in various industries to provide value added services to their customers through seamless digital interactions over all digital devices.

Prior her career in communications, Cecile was the Strategic Marketing Manager Sony Music Philippines and the Marketing Executive in Warner Brothers Entertainment, where she spent a total of twelve years covering marketing for the entertainment vertical both global music and film releases.

100024

Loading...
Speaker Photo
x

Share this webinar:

Partners

Infobip_Sponsor Logo
Infobip

Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. With over a decade of industry experience, Infobip has expanded to 75+ offices globally. It offers natively built technology with the capacity to reach over seven billion mobile devices and ‘things’ in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections.

Related Webinars

No posts found

Related Articles

tiktok tokopedia indonesia kppu conditional approval
Marketing Southeast Asia

Indonesia’s KPPU grants conditional approval to TikTok-Tokopedia merger

June 19, 2025
|
Aliza Carmona
Communications consultancy ACID launches in Singapore to empower early-stage startups across Southeast Asia
Marketing Southeast Asia

Communications consultancy ACID launches in Singapore to empower early-stage startups across Southeast Asia

June 19, 2025
|
Fatima Baduria
Strategic communications consultancy ACID has officially launched in Singapore, aiming to help early-stage startups in emerging industries across Southeast Asia.
Agency Leadership Decoded: UM Malaysia’s Sue-Anne Lim on rewriting advertising rules with heart and breakthrough thinking
Marketing Featured Southeast Asia

Agency Leadership Decoded: UM Malaysia’s Sue-Anne Lim on rewriting advertising rules with heart and breakthrough thinking

June 19, 2025
|
Teddy Cambosa
Lim’s approach to leadership isn’t just tactical—it’s deeply philosophical. She describes authenticity as the foundation of her leadership style, especially in high-pressure environments like media and advertising.
hsbc dentsu gba campaign film four parts
Marketing East Asia

HSBC highlights real customer stories in latest mobile app campaign with dentsu GBA

June 19, 2025
|
Aliza Carmona
Sydney Airport’s latest campaign invites Sydneysiders to embrace their next journey
Marketing ANZ

Sydney Airport’s latest campaign invites Sydneysiders to embrace their next journey

June 19, 2025
|
Teddy Cambosa
Built around the energising brand platform “Life Takes Off When You Do”, the campaign invites Sydneysiders to embrace their next journey – be it a long-haul escape or a spontaneous getaway – by reawakening the excitement of travel.
Filipinos turn to podcasts to cope with overstimulation: study
Marketing Southeast Asia

Filipinos turn to podcasts to cope with overstimulation: study

June 19, 2025
|
Fatima Baduria
Filipinos are increasingly turning to podcasts for emotional refuge when overstimulated, according to a study by The Pod Network and socio-cultural research firm The Fourth Wall.
Initiative extends contract with wellbeing company Australian Unity
Marketing ANZ

Initiative extends contract with wellbeing company Australian Unity

June 19, 2025
|
Teddy Cambosa
The new contract also sees the agency expand its remit to include media services for Australian Unity’s growing home health platform.
Squarespace launches new ANZ campaign celebrating tradies
Marketing ANZ

Squarespace launches new ANZ campaign celebrating tradies

June 18, 2025
|
Teddy Cambosa
While tradies are known for building in the physical world, Squarespace helps them bring that same level of skill and craft to their digital one.
Criteo, dentsu form global commerce media partnership
Marketing Global

Criteo, dentsu form global commerce media partnership

June 18, 2025
|
Fatima Baduria
Commerce media company Criteo and agency network dentsu have announced an expanded global partnership to enhance commerce and performance media campaigns.
cheil indonesia report gen z
Marketing Southeast Asia

Cheil Indonesia report reveals Gen Z reshaping ‘cool’ with authenticity and purpose

June 18, 2025
|
Aliza Carmona
Infobip-2024-Webinar-ALL-SPEAKERS-_1032-x-640-px_-_1_-_1_
Marketing Featured APAC

SEA marketing leaders convene to reveal best strategies for conversational marketing

September 27, 2024
|
Aliza Carmona
To explore the transformative impact of conversational marketing on creating a seamless customer journey, MARKETECH APAC is hosting an exclusive webinar on 3 October, titled ‘Mastering conversational marketing in the era of mobile messaging.’

Contact Us

Call Us

  • +63 966 703 1707

Email Us

  • [email protected]​
Marketech APAC

We deliver the latest marketing news,
trends, and best practices that serve
everyone in the industry whether you’re
from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

Geographical Scope

  • SouthEast Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.

Follow Us

Facebook Linkedin Youtube Spotify
© MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin